Surfside Beach, SC
Golden hour waves on Surfside Beach, South Carolina

Surfside Beach, SC · Est. 2020

The chase of salty living.
Southern Coastal Style.

Lowcountry-born apparel made for early tides on Pier 14, sandy walks down to Garden City, and long sun on the Grand Strand.

Coastal by Nature

Rooted in the coast, made for real life.

Premium Quality

Thoughtfully designed, built to last.

Southern Roots

Inspired by our lifestyle, and by you.

Live the Elements

Chase the tide, live the life.

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Coastal Essentials

Gallery

Moments from the strand.

A rolling reel of mornings, sunsets, and slow afternoons along the Grand Strand.

Sea oats and dunes at golden hour on the South Carolina coast
Low tide reflections at sunrise on Surfside Beach
White beach golf cart with surfboards on a palm-lined Surfside street
Palmetto silhouette over a Carolina sunset
Moonrise over Surfside Beach dunes

Our Story

More than a brand.
It's a way of life.

SaltChasers is a Southern coastal brand built by people who live the coastal lifestyle. We design premium apparel inspired by the Carolina coast — slow mornings, salt air, and a life well lived.

Read our story
White beach golf cart with surfboards parked along the shore

Cart culture

Boards in the back, salt on the breeze.

Sunday mornings on Ocean Boulevard — coffee in the cup holder, towels on the bench, and nowhere to be in particular. The cart's how we get to the water, and how we wind down after.

Slogan
Southern Coastal Style
Est.
2020
Inspired by
The chase of salty living
Moonrise over the Surfside Beach dunes — SaltChasers Photography

Crew calendar

Where the crew gathers.

Surfside Beach, SC

  • Every Saturday · 6:30am

    Sunrise pier walk

    Surfside Pier 14

  • First Friday of the month

    Crew meetup + cold brew

    Garden City boardwalk

  • Seasonal · Spring & Fall

    Beach cleanup with the locals

    Surfside Beach, SC

@saltchasers

Follow the chase.

Latest from our TikTok — drops, fishing days, and stories from the coast.

The Crew

Built by Tina — grown by the crew.

What started as Tina's love for the coast, a camera in hand, and life with Todd has grown into a community of salt-chasers from every shoreline — all here for the same simple thing: more time by the water.

12K+

On the crew list

60K+

Followers across socials

200+

Photos tagged #SaltChasers

Fast Shipping

Premium Quality

Made With Care

Join the crew

Salt life, delivered.

New drops, behind-the-scenes from Surfside Beach, and crew-only perks. No spam — just sand, sun, and stories.

By joining you agree to receive occasional emails from SaltChasers. Unsubscribe anytime.

  • 10% off your first order

    Welcome code dropped in your inbox the moment you join.

  • Early access to drops

    Crew members shop new collections 24 hours before launch.

  • Get featured

    Tag #SaltChasers — we repost favorites every Friday.

  • Local meetups

    Sunrise paddles, pier walks, and coffee on the Strand.